Our Brand and Values

Our Brand and Values

People are at the heart of our brand

As customers, and as individuals, we live in a world of brands. Global or local, well known or newly created, they influence nearly every aspect of our lives, from the cars we drive to the food we eat. They even have the power to reassure us, encourage us to act, and allow us to dream. This is why we’ve always stayed true to our mission of helping people, and have based our brand on the relationship we have with our customers.  We know you need to be reassured and feel confident when the unexpected happens.

Since our inception 50 years ago, we have changed, adapted and evolved, just like our customers. But despite these changes, our essence has remained intact. We have a questioning nature, to better understand your needs. We care and listen, to reassure you that everything will be okay. Today, wherever you are, and wherever your plans take you, Allianz Global Assistance spans the globe and makes sure that our basic promise – Trust us, we do help - is at the heart of everything we do for you.

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